Asking for the receipt

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Yesterday I went shopping at a local health food store. It is in the same location as the former ‘Inner Bookshop’. I loved that shop because I bought many spiritual books there. A health food store is a poor comparison. But I still like to support a few local independent stores – I do enough buying from Amazon and Tesco.

Anyway first up I bought some Paleo organic cereal for £6.75 (375grams) I think I bought mainly because of the outrageous price. In economics, we might call it a Veblen good (the higher the price, the better we think it is – the demand curve goes the other way) I may do an economics blog post on this to justify the purchase (market research and all that)

Anyway, by the time I’m getting to the back of the shop, my inner Yorkshireman is coming to the fore. After spending £6 for a few seeds, I’m looking for a bargain to square the money circle. I see my favourite soup is on special offer £3.39 cut in price to for £2.50 – because it is getting close to its sell-by date. So I take one of these – I can eat it for lunch. I also buy some avocado humous – reduced in price. (more…)

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